Cape Town– Remove It A revolutionary approach to rubble and garden refuse removal is busy landing on South African shores thanks to the ingenuity of a Durbanville married couple. Wayne & Michelle Wilson, both veterans of the building trade and customer experience field have turned appreneurs, and it looks set for great things for South Africa at large. Their vision has led to the development of a new mobile app which links homeowners and businesses alike with a nationwide fleet of professional rubble and garden refuse removal vehicles. By all accounts it is set to do great things for an unregulated and mostly informal industry.

The Need For Better Service

According to South Africa’s leading web connection service, “South African service professionals tend to brand themselves broadly to ensure they have a constant stream of work. As a result there are many “renovators” and “builders” available, but those looking for specialists in rubble removal will find slim pickings.” Until now that is!

From their HQ near the Mother City, Wilson said “Being an experienced and established builder myself, I identified the need for more reliable rubble and garden refuse removal people in the industry. I have been let down so many times by rubble removal drivers and soon realised this was not just a problem for me, but for builders, home owners and other businesses right across the country”

And sure enough,upon investigation, the couple soon learned that not only their associates in the building trade, but a nation full of other businesses and home owners were facing similar challenges. Reliability and professionalism to be found in the rubble and garden refuse removal industry certainly seem to be at all time lows Not being the types to let a problem go unsolved, the Wilsons started exploring various business models at length. They eventually realised that one controlled by a simple but powerful mobile app, not totally dissimilar to the popular taxi hailing apps, was the most likely way forward and set about months and months of planning and development.

The App

The app is downloadable from both Google Play Store and Apple App Store by simply searching for Remove It. The same download serves both drivers and customers alike. A well laid out user interface clearly designed with simplicity and user friendliness in mind! It sees those wanting to become independent accredited drivers being able to register in the app direct off the welcome page.

The same welcome screen can be used by clients to register their location and basic details. At this point, the app morphs into one of two user experiences:

Firstly, a driver-centric app that notifies drivers in the vicinity that a load is available. It then guides them using GPS to the location of the job site. Secondly, there is a customer-centric experience where users can now order the required service either for the same day or next day collection.

The user interface remains simple all the way throughout the ordering experience and once registered, a user can now order Remove It services quite literally in a few taps of the screen. It should be of some comfort to be assured that there is a nationwide team with head office back up and support in an industry that has until now largely become known as one that is undependable with well below par service delivery.

Great Value, All Variables Considered

Remove It rubble & garden refuse removal vehicles are available to homeowners and businesses in 1 ton, 1.3 ton, 4 ton and 6 ton variants. The very reasonably priced service certainly seems to make sense for all, even  those on the tightest of budgets. When the hidden costs and aggravation associated with dumping are taken into consideration, it may well be a viable solution no matter how tight the budget. Simply loading a vehicle, especially with building rubble, carries it’sown set of risks. Coupled with the dwindling condition of internal roads in both municipal and private dumps, the potential of damage to your vehicle is actually quite significant. Punctures in dump sites being particularly rampant!

Add to that the sometimes impossibly long cues at certain larger dump sites and the associated hassle. With the ever rising cost of petrol and vehicle maintenance, suddenly a trip to the dump starts becoming even more of a drag. Compared to the very reasonable prices charged by Remove It for their rubble and garden refuse removal services, using the app seems the most savvy thing to do. Especially for those looking to save a buck!

Conclusion

Remove It offer a centralised customer support line to assist customers. With any issues a client may be facing, one thing is quite clear about the duo and their new venture. That is they carry about them all the hallmarks of a young company that are very serious about great customer service. Michelle Wilson has a strong background as an international customer experience designer and strategist and is backed up by a professionally run help desk. We see this as being far more than just another faceless app on the stores. It looks set to be an absolute game changer in the rubble and garden refuse removal industry in South Africa. An absolute win for the South African homeowner and business alike as well.